05 / About Us

About
us

Headquartered in Istanbul, we are a technology supply company operating in consumer electronics and technology products — developing our own brands, importing and distributing through B2B channels.

Our core activity is managing product development, brand management, sourcing, import, distribution and corporate sales under a single structure.

Alongside the products we develop under our own brands, we also bring selected products sourced from international manufacturers to the Turkish market.

We provide B2B supply services to businesses selling online and offline, retail chains, e-commerce companies, distributors and corporate customers.

Activity areas

Our main product groups:

Computer & Phone Accessories

  • /01Chargers
  • /02Cables & adapters
  • /03Power banks & energy products
  • /04USB & connectivity products
  • /05Computer peripherals
  • /06Phone & tablet accessories
  • /07Mobile technology products

Camera & Security Products

  • /01IP cameras
  • /02Wi-Fi cameras
  • /03Security cameras
  • /04Smart security products
  • /05Camera accessories
  • /06Home & business security solutions

Audio Products

  • /01Bluetooth speakers
  • /02Wireless audio products
  • /03Microphones
  • /04Headphones
  • /05Portable sound systems
  • /06Smart audio products

Consumer Electronics

  • /01Smart electronic products
  • /02Everyday life technologies
  • /03Portable electronics
  • /04IoT products
  • /05Next-generation consumer tech

Our own brands

One of our core strategies is not merely trading products, but building long-term brand value and developing product portfolios under our own brands.

From product selection to manufacturer development, from technical specifications to packaging and user experience, we keep the process under our own control as much as possible. This approach lets us:

  • Develop market-specific products
  • Adapt products to different sales channels
  • Work directly with OEM/ODM manufacturers
  • Build brand-based product ranges
  • Develop long-term, sustainable portfolios

B2B supply & distribution

We operate primarily on a B2B business model. By supplying products regularly to online and offline sellers, we provide product and stock solutions suited to each of our customers' sales channels. Key customer groups we work with:

E-commerce companies
Online stores
Physical technology stores
Electronics stores
Retail chains
Distributors & dealers
Corporate purchasing companies
Market & retail channels
Marketplace sellers
Project-based technology suppliers

Our goal is not just to sell products — it is to be a sustainable supply partner for our customers.

Sourcing & product development

Working with global manufacturing hubs, we aim to build competitive product and cost advantages. Through OEM and ODM projects with Far East manufacturers in particular, we focus on developing products suited to the Turkish market and adapting existing products exclusively to our brands.

We manage an end-to-end process:

  1. 01Product Idea
  2. 02Manufacturer Research
  3. 03Sample
  4. 04Technical Check
  5. 05OEM/ODM
  6. 06Import
  7. 07Branding & Packaging
  8. 08Türkiye-wide Distribution

Multi-channel distribution

We aim to reach different trade channels across Türkiye without depending on a single sales channel.

Online channels

  • /01E-commerce sites
  • /02Marketplaces
  • /03Online technology stores
  • /04Brand & corporate websites

Offline channels

  • /01Technology stores
  • /02Electronics stores
  • /03Retail chains
  • /04Dealer & distributor network
  • /05Corporate sales channels

Value for our partners

For our B2B customers, our core target is the triangle of competitive pricing, sustainable stock and reliable supply.

Competitive B2B pricing
Regular product supply
Growing product portfolio
Products from our own brands
OEM/ODM product development
Product & packaging customization
Channel-based product solutions
After-sales support
Corporate B2B communication
Long-term partnerships

Our vision

To be one of Türkiye's pioneering B2B supply companies in technology and consumer electronics — building strong local brands, working directly with global manufacturers and owning a multi-channel distribution network.

Our mission

To follow the changing needs of consumers and sales channels, and bring quality, accessible and innovative technology products to the Turkish market through our own brands and selected global manufacturers.

To make speed, reliability and sustainability the foundation of every process — from product development to sourcing, import to distribution.

Company structure

Headquarters
Istanbul, Türkiye
Legal structure
Joint-stock company (A.Ş.)
Business model
Brand owner + importer + B2B supplier + distributor
Main market
Türkiye
Sales model
B2B / multi-channel distribution
Product groups
Computer & phone accessories / camera & security / audio / consumer electronics
Partnership

Let's grow together.

While growing our own brands, we also aim to build a strong B2B sales and distribution network across Türkiye.

For technology retailers, e-commerce companies, retail chains, distributors and corporate purchasing companies, we aim to be a reliable, long-term supply partner.

Brands that grow together. Sustainable supply. Long-term partnerships.

Become a Partner